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Digital Marketing Mistakes

How to Fix the Digital Marketing Mistakes that Lawyers Tend to Make

Digital marketing can be tricky. In fact, it’s so tricky that even the best marketers can make digital marketing mistakes from time to time. Digital marketing is like a game of cat and mouse: It changes so quickly that if you blink, you could miss something important.  Also, it’s not always easy to keep up…

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Search Engine Optimization

How to Keep Your Legal Website Alive (Part 2)

To make search engine optimization work for your legal firm, you need to follow a four-step plan. With the help of an SEO/digital marketing company, you can focus on building a presence online. This presence will give you authority and help you form closer relationships with both colleagues and clients. The following information will help…

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Search Engine Optimization

How to Keep Your Legal Website Alive (Part 1)

Search engine optimization (SEO) is a strategy that helps your legal website appear higher in search engine results. In other words, SEO helps you rank higher on Google and other search engines so that more clients can find your site organically when searching for relevant topics online  Therefore, if you want to be continually found,…

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Artificial Intelligence

Are You Making the Most of Artificial Intelligence on Your Legal Website?

In the legal field, generating leads and attracting new clients is essential to success. But it can be a challenge, especially for small law firms. There are a lot of factors to consider, from the design of your legal website to your marketing strategy. And with the competitive landscape, it can be difficult to stand…

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Client Resource Site

How to Make Your Legal Website a Client Resource Site

Legal services firms are investing in websites – turning them into client resource sites (CSRs) at an increasingly rapid rate. As legal clients become more Internet-savvy, they’re expecting the websites they visit to serve as useful resources rather than marketing hubs.  Why Creating a Client Resource Site (CRS) Is a Good Idea A well-designed website…

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Legal Website Design

Legal Website Design: How It’s Different than Other Website Designs (Part Two)

When choosing a platform for your legal website design, you have two basic options: a website builder or a custom design. While a custom design may be more expensive, it does offer you full control over the look and feel of your website.  A website builder is a good option for attorneys who are just…

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Legal Website Design

Legal Website Design: How It’s Different than Other Website Designs (Part One)

When it comes to the world of legal services, your first thought may be that there’s not a lot of room for creativity. And you’d be partially correct; legal website design can have its limitations. However, what makes an exceptional website stand out is how a designer uses the space. How a Legal Website Design…

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Social Media Activities for Law Firms

Social Media Activities for Law Firms: What You Need to Know

According to comScore, 79.1% of mobile phone users in the United States own a smartphone – that’s nearly 200 million people. Every day, these individuals create their own content – also known as user-generated content – sharing more than 1.8 billion photos with their friends and followers on the Internet. About 80 million of those photos…

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