Do you own and operate your own legal practice? If you have employed your years of legal expertise to launch your own law firm, you probably do not have many free hours in the day. Between meeting with clients via phone or in person, drafting briefs, and making court appearances, your schedule can be completely…
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Using AI to Drive Traffic to Your Legal Website
Artificial intelligence (AI) is a branch of computer science that deals with the creation of intelligent systems – systems that can reason, learn, and act autonomously. AI has the potential to transform the legal industry by automating simple tasks, providing new insights into complex problems, and helping lawyers work more efficiently. There are a number…
How to Improve Your Online Reputation
In the legal world, your reputation is everything. It’s how clients think of you when they hear your name. And in the age of the Internet, that reputation can be made or broken. A single bad review can negatively impact your firm. However, don’t worry. You can find a way to come out on top…
How to Use Video Marketing for Your Legal Website
Video marketing can be a great way to promote your legal website and attract potential clients. However, before you start producing videos, you need to keep a few things in mind. You’ll need to choose the right video platform, create compelling content, and measure the results. Doing so will give you a clearer understanding of…
Must-Have Marketing Tools for Lawyers (Part II)
This blog post further discusses the online marketing tools lawyers need for their websites and marketing campaigns. In this second installment, we’ll go over must-have tools, such as content marketing, webinars and podcasts, lead magnets, landing pages, video marketing, and reputation management. You need all or most of these tools if you want to ensure…
Must-Have Marketing Tools for Lawyers (Part I)
You’ve probably heard it a million times before: the world is going digital. We consume content online, we shop online, and we even work online. So, it’s no surprise that marketing has gone digital as well. But how does this affect attorneys? Many law firms are still using traditional marketing methods, such as print advertisements and…
What You Need to Know When Setting Up a New Law Firm Website?
A great new law firm website design speaks volumes about your brand and leaves a lasting impression. To design a good one then, you need to have a clear understanding of what kind of an impact you want your website to make on the people who visit it. When designing your law firm’s website, you…
Planning Your Legal Website as a New Lawyer: What You Need to Know
You have finally got your firm to where you want it to be. You have clients willing to refer you to others, your ads are up and running, and you’ve added an online blog. Now, you’re ready to focus on your legal website and design. Maybe you want to establish your legal website ASAP. However,…
How to Make Infographics Work on Your Lawyer Website?
If you’ve been involved in digital marketing for a while, you’ve undoubtedly heard about the importance of visuals. The old saying about “a picture being worth a thousand words” is still relevant in the digital age – maybe even more so than it has ever been in history. After all, people are besieged with all types…
How to Make Your Law Firm Website Easy to Understand?
Websites are an essential part of life in the twenty-first century. People access information and services through the Internet on a daily basis, but that doesn’t mean that everyone fully retains what they read online. A recent study found that only about 28% of Internet users understand the content on websites. That means it’s vitally…