A law firm’s reputation is one of the first things new clients think about when are seeking help from an attorney. Therefore, it is of the utmost importance that you develop a robust reputation management plan right from the get-go. Developing a Reputation Management Plan: Fitting Together the Pieces The term ‘reputation management’ refers to…
Important Information to Include On Your Attorney Web Design Plan In order to locate the most excellent personal trainer, restaurant, medical expert, or other professional, what is the first place you look? You’re browsing online more frequently than not, and your prospective legal clients are doing the same thing. That is why having an attorney…
Most people refer to their smartphones when they’re seeking legal advice or help. Therefore, you need to make sure you have a mobile friendly website. Doing so will make it easier to be found and also make it more convenient for your clients to contact you quickly. Why You Need to Make Sure You Have…
It’s necessary to perform a law firm content audit on a regular basis to review your website’s weaknesses and strengths. Conducting an audit will help you see how your website’s content is performing so you can make the needed improvements. If the content on your site is not driving traffic, it can trigger two major…
Knowing the best practices for producing short form video will help you in your efforts to generate leads and build trust and credibility. To do things right, you need to know the best practices for creating this type of video. Research shows that short term video productions increase viewer engagement, so you need to follow…
According to Influencer MarketingHub, short form videos are an ideal way to support your brand and build client trust. To understand how to use them to your advantage, you need to define them and find out the best ways to use them for lead generation and branding. How Short Form Videos are Used Short form…
Influence marketing represents a tried and true strategy for advertising legal services. Its popularity has expanded as the use of social media has grown. You can use both sponsored and organic methods to introduce this marketing technique, which works out well in conjunction with content marketing and social media campaigns. Therefore, influencers can be used…
One of the great ways a lawyer can get noticed online is by adding an explainer video to his or her website. Explainer videos are popular, as they come in various types and they’re short (no longer than 3 minutes) and to the point. Therefore, they hold the viewer’s attention and, in turn, generate…
When it comes to launching your practice as a new lawyer, you need to know what it takes to set up a legal website. Don’t discount the merits of establishing a great website, as doing so can help you reach your goal of making a six-figure salary. Step into the Digital Spotlight: Create a…
Before you improve your legal website’s UX design, you should define “UX.” UX is short for the user experience. Therefore to improve the appearance and function of your site you must focus on these two letters. Offering an insightful and worthwhile experience is vitally important, especially to those who know little about the law….